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Marketing : principles & perspectives / William O. Bearden, Thomas N. Ingram, Raymond W. LaForge

By: Contributor(s): Material type: TextTextSeries: The Irwin series in marketingPublication details: Chicago : Irwin, 1995Description: xlviii, 631 p. : col. ill., col. map ; 29 cmISBN:
  • 0-256-11319-X
Subject(s): DDC classification:
  • 658.8 20
  • 658.8 20
Holdings
Item type Current library Call number Status Date due Barcode Item holds
Book Högskolan Väst Övre plan / Upper floor 658.8 Bearden Available 6005320008773
Total holds: 0

Includes bibliographical references (p. [584]-601) and index.