Consumer behavior and marketing action / Henry Assael.
Material type: TextLanguage: English Publisher: Cincinnati, Ohio : South-Western College Publ. 1998Edition: 6. edDescription: xviii, 718 s. ill. 24 cmISBN:- 0538867701
- 658.8 342 21
- 658.8 342 21
Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|
Book | Högskolan Väst Övre plan (3rd floor) | Våning 3 | 658.8342 Assael | Available | 231850760055F |
Total holds: 0
Includes bibliographical references (p. 656-688) and index