Amazon cover image
Image from Amazon.com

Competitive intelligence : how to gather, analyze, and use information to move your business to the top / Larry Kahaner.

By: Material type: TextLanguage: English Series: A Touchstone bookPublisher: London : Simon & Schuster, 1997Description: 300 s. ill. 24 cmISBN:
  • 0684844044
  • 0684810743
Subject(s): DDC classification:
  • 658.472 22/swe
Contents:
Being a hero and not a bum -- What is competitive intelligence?. The rise of competitive intelligence ; What competitive intelligence can do for your company : information versus intelligence ; Why most managers are still stuck in the information age -- Real world competitive intelligence. The intelligence cycle ; Planning and direction ; Collection ; Analysis ; Dissemination ; Mergers and acquisitions ; Benchmarking and competitive intelligence ; How the Japanese perform competitive intelligence ; Competitive intelligence in other countries ; Building a competitive intelligence system -- Issues, opportunities, and the future. Justifying the cost of competitive intelligence ; Using competitive intelligence in the European Union ; Ethics ; The new gatekeepers ; Why the U.S. government must get involved in competitive intelligence ; Competitive intelligence -- the next generation -- Glossary of competitive intelligence
Holdings
Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Book Högskolan Väst Övre plan / Upper floor 658.472 Kahaner Available 6005320009267
Total holds: 0

Originally published: New York; London: Simon & Schuster, 1996

Being a hero and not a bum -- What is competitive intelligence?. The rise of competitive intelligence ; What competitive intelligence can do for your company : information versus intelligence ; Why most managers are still stuck in the information age -- Real world competitive intelligence. The intelligence cycle ; Planning and direction ; Collection ; Analysis ; Dissemination ; Mergers and acquisitions ; Benchmarking and competitive intelligence ; How the Japanese perform competitive intelligence ; Competitive intelligence in other countries ; Building a competitive intelligence system -- Issues, opportunities, and the future. Justifying the cost of competitive intelligence ; Using competitive intelligence in the European Union ; Ethics ; The new gatekeepers ; Why the U.S. government must get involved in competitive intelligence ; Competitive intelligence -- the next generation -- Glossary of competitive intelligence