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Varumärket som strategiskt konkurrensmedel : om konsten att bygga upp starka varumärken / Frans Melin.
Material type:
TextLanguage: Swedish Series: Lund studies in economics and management ; 38Publisher: Lund : Lund Univ. Press, 1997Manufacturer: Malmö : Team offset & media Description: [2] s., s. v-xi, [1], 372, [2] s. 22 cmISBN: - 9179665012
- 658.827 23/swe
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|---|
| Book | Högskolan Väst Våning 3 | Våning 3 | 658.827 Melin | Available | 6005320008596 |
Total holds: 0
Diss. Lund : Univ.