Market segmentation : how to do it - how to profit from it / Malcolm McDonald and Ian Dunbar
Material type: TextPublication details: Basingstoke : Macmillan, 1998Edition: 2. edDescription: 376 s. ; 24 cmISBN:- 0-333-73370-3 ;
- 0-333-73369-X (pbk.) ;
- 658.83 21
Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|
Book | Högskolan Väst Övre plan (3rd floor) | Våning 3 | 658.83 McDonald | Available | 6005320008695 |
Total holds: 0
Previous ed.: 1995