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The market segmentation workbook : target marketing for marketing managers / Sally Dibb and Lyndon Simkin

By: Contributor(s): Material type: TextSeries: Marketing workbooksPublication details: London : Routledge, 1996Description: xvi, 219 s. : ill. ; 24 cmISBN:
  • 0-415-11892-1
Subject(s): DDC classification:
  • 658.835 20
Available additional physical forms:
  • Forms also available on 3.5" computer disk
Holdings
Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Book Högskolan Väst Övre plan / Upper floor 658.835 Dibb Available 6005320023680
Total holds: 0

Bibliography: p210-213. - Includes index

Forms also available on 3.5" computer disk