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Marketing strategy / O.C. Ferrell ...

Contributor(s): Material type: TextTextPublication details: Fort Worth, TX : Dryden Press, cop. 1998Description: xx, 407 s : ill. ; 26 cmISBN:
  • 0-03-024801-9 (pbk.)
Subject(s): DDC classification:
  • 658.8 21
  • 658.8 21
Holdings
Item type Current library Call number Status Barcode
Book Högskolan Väst Övre plan / Upper floor 658.8 Marketing Available 6005320008658
Total holds: 0

Includes bibliographical references and index