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Marketing engineering : computer-assisted marketing analysis and planning / Gary L. Lilien, Arvind Rangaswamy.
Material type:
TextLanguage: English Publisher: Upper Saddle River, NJ : Prentice Hall, 2001Edition: 2nd edDescription: p. cmISBN: - 0130355496
- 658.8 02 21
- 658.8 02 21
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Book | Högskolan Väst Övre plan / Upper floor | 658.802 Lilien | Available | 6005320004626 |
Total holds: 0
Text supplemented by software available free for a year on the Internet or by software which can be purchased, downloaded, and run by users with Windows 95 and Excel 97 and later versions
Includes bibliographical references and index