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Consumer behavior and marketing strategy J. Paul Peter, Jerry C. Olson
Material type:
TextLanguage: English Series: McGraw-Hill/Irwin series in marketingPublisher: Boston : McGraw-Hill, cop. 2005Edition: 7. edDescription: 578 s. illISBN: - 0072864877
- 0071111778
- 658.8/342 22
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Book | Högskolan Väst Övre plan / Upper floor | 658.8342 Peter | Available | 6005320008653 |
Total holds: 0
Various multi-media instructional materials are available to supplement the text.