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Media, organizations and identity / edited by Lilie Chouliaraki and Mette Morsing.

Contributor(s): Material type: TextLanguage: English Publisher: Basingstoke, England ; New York : Palgrave Macmillan, 2010Description: xii, 214 p. ill. 23 cmISBN:
  • 9780230515512
  • 0230515517
Subject(s): DDC classification:
  • 659.2 22
Contents:
Introduction : towards an understanding of the interplay between media and organizations / Lilie Chouliaraki and Mette Morsing -- Rethinking television in the digital age / Joseph Turow -- BBC and new media : legitimization strategies of a public service broadcaster in a corporate market environment / Nancy Thumim and Lilie Chouliaraki -- Expansion and autonomy : the rise of the business press / Peter Kjœr -- Strategic auto-communication in identity-image interplay : the dynamics of mediatizing organizational identity / Annenette Kjœrgaard and Mete Moring -- Challenges in the mediatizing of a corporate brnd : identity-effects as LEGO establishes a media products company / Esben Karmark -- Making sense of a crucial interface : corporate communication and the news media / Joep P. Cornelissen, Craig E. Carroll and Wim J. L. Elving -- Place branding and globalization : the media is the message? / Peter van Ham -- Identity and appeal in the humanitarian brand / Anne Vestergaard -- The construction of businesswomen in the media : between evil and frailty / Barbara Czarniawska.
Summary: "The mass media, press and television have always been central in the formation of corporate identity and the promotion of business image and reputation. This volume provides a new perspective into the interrelationships between media and organisations across three dimensions: Media as Business, Media in business and Business in the media"--Provided by publisher.
Holdings
Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Book Högskolan Väst Övre plan / Upper floor 659.2 Media Available 6004300018244
Total holds: 0

Includes bibliographical references and index.

Introduction : towards an understanding of the interplay between media and organizations / Lilie Chouliaraki and Mette Morsing -- Rethinking television in the digital age / Joseph Turow -- BBC and new media : legitimization strategies of a public service broadcaster in a corporate market environment / Nancy Thumim and Lilie Chouliaraki -- Expansion and autonomy : the rise of the business press / Peter Kjœr -- Strategic auto-communication in identity-image interplay : the dynamics of mediatizing organizational identity / Annenette Kjœrgaard and Mete Moring -- Challenges in the mediatizing of a corporate brnd : identity-effects as LEGO establishes a media products company / Esben Karmark -- Making sense of a crucial interface : corporate communication and the news media / Joep P. Cornelissen, Craig E. Carroll and Wim J. L. Elving -- Place branding and globalization : the media is the message? / Peter van Ham -- Identity and appeal in the humanitarian brand / Anne Vestergaard -- The construction of businesswomen in the media : between evil and frailty / Barbara Czarniawska.

"The mass media, press and television have always been central in the formation of corporate identity and the promotion of business image and reputation. This volume provides a new perspective into the interrelationships between media and organisations across three dimensions: Media as Business, Media in business and Business in the media"--Provided by publisher.