Encyclopedia of survey research methods [electronic resource] / editor, Paul J. Lavrakas.
Material type:
TextPublication details: Los Angeles, [Calif.] ; London : SAGE, c2008.Description: 1 online resource (2 v. (xl, 1000 p.)) : illISBN: - 9781412963947 (ebook) :
- 300.72303 22
"A SAGE reference publication".
Paul Lavrakas covers all major facets of survey research methodology, from selecting the sample design and the sampling frame, designing and pretesting the questionnaire, data collection, and data coding, to the thorny issues surrounding diminishing response rates, and more.
Specialized.
Description based on print version record.
Includes bibliographical references and index.