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MBA [electronic resource] : Theory and Application of Business and Management Principles / edited by Carolina Machado, J. Paulo Davim.

Contributor(s): Material type: TextSeries: Management and Industrial EngineeringPublisher: Cham : Springer International Publishing : Imprint: Springer, 2016Edition: 1st ed. 2016Description: IX, 194 p. 40 illus. in color. online resourceContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9783319282817
Subject(s): Additional physical formats: Printed edition:: No titleDDC classification:
  • 658.5 23
Online resources:
Contents:
Management -- Human resource management -- Financial management -- Marketing management -- Operations management -- Information management -- International management -- Accounting -- International business -- Business law -- Statistics -- Economics -- Culture and organizational behaviour -- Competitive management practice -- Global management -- Organizational development and change -- Strategic management -- Entrepreneurship -- Production engineering -- Production management -- Sustainable management.
In: Springer eBooksSummary: This book focuses on the relevant subjects in the curriculum of an MBA program. Covering many different fields within business, this book is ideal for readers who want to prepare for a Master of Business Administration degree. It provides discussions and exchanges of information on principles, strategies, models, techniques, methodologies and applications in the business area.
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Management -- Human resource management -- Financial management -- Marketing management -- Operations management -- Information management -- International management -- Accounting -- International business -- Business law -- Statistics -- Economics -- Culture and organizational behaviour -- Competitive management practice -- Global management -- Organizational development and change -- Strategic management -- Entrepreneurship -- Production engineering -- Production management -- Sustainable management.

This book focuses on the relevant subjects in the curriculum of an MBA program. Covering many different fields within business, this book is ideal for readers who want to prepare for a Master of Business Administration degree. It provides discussions and exchanges of information on principles, strategies, models, techniques, methodologies and applications in the business area.