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The design thinking toolbox : a guide to mastering the most popular and valuable innovation methods / Michael Lewrick, Patrick Link, Larry Leifer.

By: Contributor(s): Material type: TextTextLanguage: English Original language: German Publisher: Hoboken, New Jersey : John Wiley & Sons, Inc., [2020]Description: 1 online resourceContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9781119629245
  • 1119629241
  • 9781119629214
  • 1119629217
Uniform titles:
  • Design thinking toolbox. English
Subject(s): Additional physical formats: Print version:: Design thinking toolbox.DDC classification:
  • 658.4/094 23
LOC classification:
  • HD30.29 .L49 2020
Online resources:
Contents:
Intro -- The Design Thinking Toolbox -- Preface -- Contents -- The Toolbox in a nutshell -- The global survey -- Results of the survey -- What is design thinking? -- Design thinking? -- Who is Lilly? -- Quick start -- The Toolbox -- Warm-ups that fit the setting -- Popular warm-ups -- Clapping game -- Bingo -- Stop & go -- 30 circles -- Ninja -- Marshmallow challenge -- Phase: Understand -- Problem statement -- Design principles -- Interview for empathy -- Explorative interview -- Ask 5x why -- 5W+H questions -- Jobs to be done -- Extreme users/Lead users -- Stakeholder map
Emotional response cards -- Phase: Observe -- Empathy map -- Persona/User profile -- Customer journey map -- AEIOU -- Analysis questions builder -- Peers observing peers -- Trend analysis -- Phase: Define point of view -- "How might we ..." question -- Storytelling -- Context mapping -- Define success -- Vision cone -- Critical items diagram -- Phase: Ideate -- Brainstorming -- 2x2 Matrix -- Dot voting -- 6-3-5 Method -- Special brainstorming -- Analogies & benchmarking as inspiration -- NABC -- Blue ocean tool & buyer utility map -- Phase: Prototype -- Frequently used kinds of prototypes
Focused experiments -- Critical Experience Prototype (CEP) & Critical Function Prototype (CFP) -- Crazy experiments -- Dark horse prototype -- Combined experiments -- Funky prototype -- Imagining the future -- Vision prototype -- Prototype with a first function -- functional (system) prototype -- Solutions in detail -- "X is finished" -- (Hopefully) at the finish -- Final prototype -- Exploration map -- Prototype to test -- Service blueprint -- MVP = Minimum viable product -- Phase: Test -- Testing sheet -- Feedback capture grid -- Powerful questions in experience testing -- Solution interview
Structured usability testing -- A/B Testing -- Phase: Reflect -- I like, I wish, I wonder -- Retrospective "sailboat" -- Create a pitch -- Lean canvas -- Lessons learned -- Road map for implementation -- Problem to growth & scale innovation funnel -- Applications -- Universities: ME310 at Stanford University -- Companies: "Co-creation toolbox" by Siemens -- Intrapreneurship: "Kickbox" by Swisscom -- Transformation: "Digital transformation road map" -- Promotion of young talent: "Young innovators" -- Personal change: "Design thinking life" -- Closing words -- Authors & contributors
No physical items for this record

Includes bibliographical references and index.

Intro -- The Design Thinking Toolbox -- Preface -- Contents -- The Toolbox in a nutshell -- The global survey -- Results of the survey -- What is design thinking? -- Design thinking? -- Who is Lilly? -- Quick start -- The Toolbox -- Warm-ups that fit the setting -- Popular warm-ups -- Clapping game -- Bingo -- Stop & go -- 30 circles -- Ninja -- Marshmallow challenge -- Phase: Understand -- Problem statement -- Design principles -- Interview for empathy -- Explorative interview -- Ask 5x why -- 5W+H questions -- Jobs to be done -- Extreme users/Lead users -- Stakeholder map

Emotional response cards -- Phase: Observe -- Empathy map -- Persona/User profile -- Customer journey map -- AEIOU -- Analysis questions builder -- Peers observing peers -- Trend analysis -- Phase: Define point of view -- "How might we ..." question -- Storytelling -- Context mapping -- Define success -- Vision cone -- Critical items diagram -- Phase: Ideate -- Brainstorming -- 2x2 Matrix -- Dot voting -- 6-3-5 Method -- Special brainstorming -- Analogies & benchmarking as inspiration -- NABC -- Blue ocean tool & buyer utility map -- Phase: Prototype -- Frequently used kinds of prototypes

Focused experiments -- Critical Experience Prototype (CEP) & Critical Function Prototype (CFP) -- Crazy experiments -- Dark horse prototype -- Combined experiments -- Funky prototype -- Imagining the future -- Vision prototype -- Prototype with a first function -- functional (system) prototype -- Solutions in detail -- "X is finished" -- (Hopefully) at the finish -- Final prototype -- Exploration map -- Prototype to test -- Service blueprint -- MVP = Minimum viable product -- Phase: Test -- Testing sheet -- Feedback capture grid -- Powerful questions in experience testing -- Solution interview

Structured usability testing -- A/B Testing -- Phase: Reflect -- I like, I wish, I wonder -- Retrospective "sailboat" -- Create a pitch -- Lean canvas -- Lessons learned -- Road map for implementation -- Problem to growth & scale innovation funnel -- Applications -- Universities: ME310 at Stanford University -- Companies: "Co-creation toolbox" by Siemens -- Intrapreneurship: "Kickbox" by Swisscom -- Transformation: "Digital transformation road map" -- Promotion of young talent: "Young innovators" -- Personal change: "Design thinking life" -- Closing words -- Authors & contributors

Electronic reproduction. Ann Arbor, MI Available via World Wide Web.

Description based on online resource; title from digital title page (viewed on June 15, 2020).

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